If
so, Jeff Whittle’s observations will help
clarify your focus. His advice is to dumb down your business goals…literally.
This excerpt from his recent contribution to the EOSWorldwide blog explains more:
“Simplicity
is the antidote to complexity, and it isn’t easy to achieve. When you find
yourself drowning in a plate of unachieved goals, remember the truism
attributed to Albert Einstein – if you can’t explain it simply, you don’t
understand it well enough.
I
can promise that your business will never, ever suffer from a lack of things to
be done. What it will suffer from, however, is a lack of focus and execution on
the very critical few things that – if achieved – will have the biggest impact
on your business. Identifying those critical few things, and then staying
focused on their achievement, is the difference between great companies and
floundering ones.
Here’s
the key question: can you (and everyone else on your team) simply state the 3-5
most important things that you must achieve this quarter? If you can’t, you’re
carrying around that plate of goals and action items that almost certainly will
not get achieved for the simple reason that there are too many of them for any
of them to be true priorities. Until you simplify the goals of any period down
to a critical few, you will remain stuck, your tires helplessly spinning in the
muck of business complexity.”

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